The regulator says "ensure". Your customers won't black out anything.
RBI, SEBI and IRDAI each put the duty on the regulated entity: it "shall ensure" the Aadhaar number is redacted. In practice customers hand over full copies, field staff photograph full cards, and the duty lands on whoever stores the file.
What Aadhaar Masking does: Masking happens at the point of capture or ingestion, by the API or inside your DMS, so the stored copy is the redacted one.